Paul Wilson is the editor-in-chief of BenefitsPRO Magazine and BenefitsPRO.com. He has covered the insurance industry for more than a decade, including stints at Retirement Advisor Magazine and ProducersWeb.
Remember, you're not always the expert, nor do you have to be. However, by staying true to and aligning with your company's core competencies, you can better gauge the right time to bring in help.
If you are looking for some motivation, you've come to the right place. Get ready to be wowed by Helen and Jeanora, the newest members of our Wonder Woman Crew!
Companies that have been providing RBP solutions and member support to health plans over at least the past 10 years have been collecting unique and valuable data. Now, these companies are on the precipice of delivering more advanced RBP solutions by harnessing the power of artificial intelligence (AI) to positively impact member experience.
Now more than ever, it's imperative for brokers to customize solutions for clients. Brokers who lack the savvy to build more cost-effective and robust health plans will lose to their more innovative competitors.