Welcome to the debut of Benefits Selling Weekly, a weekly enewsletter dedicated to bringing the timeliest, most compelling benefits coverage in the business..
There's just too much going on in the business today to be contained in a single monthly magazine, so we decided to hit our readers at least four more times a month to keep you ahead of the competition – and the regulators.
Each edition will feature a more concise rant from the editor, breaking news, chunky nuggets of data and the latest trend numbers. We'll also serve as a venue for other voices in the benefits business, as well, with guest columns covering topics as diverse as overzealous regulators to simple sales tactics.
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But this most critical component of this new outlet is our communication with you, the reader. We want an ongoing dialogue, not an exhausting diatribe. Benefits Selling Weekly is all about fostering and encouraging a conversation, whether it's through our weekly Web polls, simple feedback or publishing your viewpoints in the newsletter, as well.
So, stay tuned and stay engaged, because this is just the first of many changes to come with the new year.
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