Search
 

Expand your clients' benefits programs

Group long-term care insurance presents the most expansive marketing opportunity for employee benefit brokers in 2008. The recent white paper "Disappointing Long Term Care Insurance Market Penetration" highlights the reasons why so many of

By staff Writer | Updated on January 30, 2008

Group long-term care insurance presents the most expansive marketing opportunity for employee benefit brokers in 2008. The recent white paper “Disappointing Long Term Care Insurance Market Penetration” highlights the reasons why so many of us missed the LTCI mark.

The list of factors influencing the lack of successful market penetration needs one additional factor to complete the puzzle. For the last decade, the cost of health insurance and medical care has dominated the attention of all of us – benefit advisors, HR managers and CFO’s alike – at renewal time.

Complete your profile to continue reading and get FREE access to BenefitsPRO.com, part of your ALM digital membership.

Your access to unlimited BenefitsPRO.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical BenefitsPRO.com information including cutting edge post-reform success strategies, access to educational webcasts and videos, resources from industry leaders, and informative Newsletters.
  • Exclusive discounts on ALM, BenefitsPRO magazine and BenefitsPRO.com events.
  • Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com

Already have an account?

NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

Recommended Stories

BenefitsPRO

Join BenefitsPRO

Don’t miss crucial news and insights you need to navigate the shifting employee benefits industry. Join BenefitsPRO.com now!

  • Unlimited access to BenefitsPRO.com - your roadmap to thriving in a disrupted environment
  • Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com
  • Exclusive discounts on BenefitsPRO.com and ALM events.

Already have an account? Sign In Now
Join BenefitsPRO

Copyright © 2024 ALM Global, LLC. All Rights Reserved.