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A new take on holiday cards

If the popularity of retail gift cards are any indication (a potential $35 billion to $40 billion sold this year, according to Purdue Retail Institute -- and those are just holiday sales), they may be a valuable way to show your employees how

By Danielle Andrus | Updated on December 10, 2008

If the popularity of retail gift cards are any indication (a potential $35 billion to $40 billion sold this year, according to Purdue Retail Institute — and those are just holiday sales), they may be a valuable way to show your employees how much you appreciate them in a tough economic climate.

The most popular gift cards are for department stores. About 40 percent of cards purchased are for such stores, and 30 percent of cards are for restaurants.

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