Is there an affordable plan out there today that provides value and can be easily understood by the people it is covering? Since this is where we stand today, let's ask a few "what if?" questions:
What if you could offer a plan for $250 per month for an individual? And $650 for a family?
What if that plan was not full catastrophic coverage?
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What if the plan covered roughly 80 percent of the claims needs of an employer in a given year?
What if the plan was fully insured and could include network re-pricing?
What if the plan empowered employees with fixed dollar amounts to negotiate with providers?
What if the plan was easy to understand for employees?
What if there was little-to-no underwriting and the rate you sold would be the rate the group would have for an entire year?
What if the plan design was less impacted by medical trends than others in the marketplace?
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