It's the economy stupid.
That catchphrase dominated Bill Clinton's re-election campaign several years ago. Politicians — as well as pundits — still occasionally return to that well. And it would be as shocking as the Casey Anthony verdict if it didn't play prominently in next year's presidential election cycle, as well.
It's become so commonplace, in fact, that it's almost lost all meaning, relegated to the scrap heap of empty rhetoric. But it's a refrain we in the benefits business would do well to heed.
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