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Blame the economy for lower voluntary sales

Eastbridge’s annual U.S. Worksite Sales Report for 2010 was recently released and, according to the findings, sales for the year were down compared to 2009. This is the first time since we have been tracking voluntary/worksite sales that we have seen a decrease from the prior year’s results.

By Bonnie Brazzell, Gil Lowerre | Updated on July 25, 2011

Eastbridge’s annual U.S. Worksite Sales Report for 2010 was recently released and, according to the findings, sales for the year were down compared to 2009. This is the first time since we have been tracking voluntary/worksite sales that we have seen a decrease from the prior year’s results.

In this column, we will share some details on the overall sales results for 2010. Future columns will provide details by product line and by distribution channel. According to surveys completed by carriers, new voluntary sales (U.S.) totaled an estimated $5.243 billion, down from $5.397 billion in 2009.

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