Unum has developed a new website with a shopping cart approach, designed to keep benefits education simple and effective.
"We listen to consumers, ask them what works, what doesn't and how we can most effectively support them in making benefits choices they feel good about," said Stacy Gray, assistant vice president of Consumer Strategy for Unum. "Our new tools are the direct result of that work."
The site features a shopping cart that shows exactly which benefits an employee has selected, what each coverage costs, and the total cost for all the products. For now, the site serves small to mid-size businesses with 500 or fewer employees, but it will eventually expand for use with larger employers.
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