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Want better life enrollment? Try communication

Most would agree some level of life insurance coverage is better than no none at all. But to really meet the needs of employees, the focus should be on the adequacy of coverage.

By Stephen Pontecorvo | Updated on September 23, 2011

From the September 2011 issue of Benefits Selling:

MetLife’s 9th Annual Employee Benefits Trends Study finds 71 percent of full-time U.S. workers say they have some amount of life insurance coverage. But of those with coverage who know the amount, 47 percent indicate they have two times or less their annual household income in coverage. This is despite the fact that more than half of employees report being worried about unexpected financial emergencies and the impact it would have on their families.

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