Just do it. It's everywhere you want to be. Got milk?
You know you want to run right now to the grocery store in your new sneaks and buy a gallon of milk with your Visa card.
That's the power of a good slogan. It succinctly communicates a broader message, attitude or philosophy; and experts say the best ones prompt us to action. This is why sports teams have long used them to motivate their players, and why sales organizations often co-opt them. How many sales meetings have you attended with a theme like, “Teamwork makes the dream work?”
Recommended For You
Complete your profile to continue reading and get FREE access to BenefitsPRO, part of your ALM digital membership.
Your access to unlimited BenefitsPRO content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Breaking benefits news and analysis, on-site and via our newsletters and custom alerts
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical converage of the property casualty insurance and financial advisory markets on our other ALM sites, PropertyCasualty360 and ThinkAdvisor
Already have an account? Sign In Now
© 2025 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
