Search
 

Costco inks deal to sell Aetna insurance in stores

The ultimate big box retailer has stepped into the financial fray by offering Aetna insurance products. Does this mark the beginning of a trend?

By Corey Dahl | Updated on July 05, 2012

Frequent Life Insurance Selling contributor Maria Ferrante-Schepis has been warning readers for years now about the possibility of an upcoming “Napster moment” in the life insurance industry.

A Napster moment, Ferrante-Schepis says, occurs when someone who has no business being in your business swoops in and reinvents your business — putting you out of business. We’ve seen it happen before. Just look at what Napster and, later, iTunes did with the music industry. And the life insurance industry certainly possesses a lot of the hallmarks of a business ripe for reinvention — commoditization, a flight to the high end of the market, a growing underserved market, an imbalance in the supply chain.

Complete your profile to continue reading and get FREE access to BenefitsPRO.com, part of your ALM digital membership.

Your access to unlimited BenefitsPRO.com content isn’t changing.
Once you are an ALM digital member, you’ll receive:

  • Critical BenefitsPRO.com information including cutting edge post-reform success strategies, access to educational webcasts and videos, resources from industry leaders, and informative Newsletters.
  • Exclusive discounts on ALM, BenefitsPRO magazine and BenefitsPRO.com events.
  • Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com

Already have an account?

NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

Recommended Stories

BenefitsPRO

Join BenefitsPRO

Don’t miss crucial news and insights you need to navigate the shifting employee benefits industry. Join BenefitsPRO.com now!

  • Unlimited access to BenefitsPRO.com - your roadmap to thriving in a disrupted environment
  • Access to other award-winning ALM websites including ThinkAdvisor.com and Law.com
  • Exclusive discounts on BenefitsPRO.com and ALM events.

Already have an account? Sign In Now
Join BenefitsPRO

Copyright © 2024 ALM Global, LLC. All Rights Reserved.