Unum (NYSE:UNM) has earned the ClearMark Award from the Center for Plain Language for its guide on filing a disability claim. Judges at the recent ClearMark Awards named the guide the best document in its category.
Judges praised the guide's clear timeline and direct, jargon-free language. The revision of the guide was part of a much broader effort across the company to make Unum's communications to its customers simpler and more effective.
"This recognition is a great indication of the value of the work we've done to simplify our communications in every area of the business," said Chris St. John, Consumer Strategy director at Unum. "Our industry is complex, so it's a challenge to make plain language the standard. But we're focused on making it happen."
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