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TDF popularity grows, but consumers remain confused

What's the one thing that most 401(k) investors already own but have no idea how it works or what it does? Some TDF education is in order.

By Andy Stonehouse | Updated on November 14, 2012

Despite being one of the most popular investments in modern 401(k) plans, when it comes to TDFs, most participants apparently remain completely unaware of what they are and how they work.

It’s an observation made by a recent LIMRA survey and it suggests that retirement advisors and plan sponsors have plenty of educational opportunities to let participants know how and why TDFs work – especially if those participants already have them as part of their 401(k) portfolio. And as TDFs are expected to become the predominant component in 401(k) investments in the future.

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