Social media has a reputation for distracting employees but when used properly, it can actually have the opposite effect.
Whether it's Facebook or Twitter or another social media channel, these platforms allow for improved communication between an employer and its employees, as well as employees and their co-workers and even customers.
Adam Wootton, director of social media and games at Towers Watson, a global professional services company in New York City, says social media can drive engagement and productivity.
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