We took advantage of this year's Benefits Selling/Oliver Wyman 2013 Health Care Survey to ask nearly 400 U.S. benefits professionals how the Patient Protection and Affordable Care Act would change their business models post-2014 and what strategic changes they were considering. We also asked them to predict what "value add" will look like in the post-reform world and how they are planning to compete. Here's what they told us:

It's happening

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