Engaging employees in the right way translates into dollars, according to a survey by Aon Hewitt, but employee benefits are far less important as a driver of engagement than such factors as career opportunities within the company, recognition, clear communications and pay. 

That said, all factors, including benefits, contribute to strong engagement, and strong engagement leads to stronger financial performance, Aon Hewitt reported in the release of its annual engagement study.

Consider this finding from the study: Organizations in the study that were ranked in the top 25 percent in terms of employee engagement levels reported a total shareholder return that was 50 percent higher than the average organization's shareholder return.

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Dan Cook

Dan Cook is a journalist and communications consultant based in Portland, OR. During his journalism career he has been a reporter and editor for a variety of media companies, including American Lawyer Media, BusinessWeek, Newhouse Newspapers, Knight-Ridder, Time Inc., and Reuters. He specializes in health care and insurance related coverage for BenefitsPRO.