Fourteen out of 100 Americans think they'll be able to buy pet insurance via the exchanges being established as part of the Patient Protection and Affordable Care Act.
According to the results of a survey commissioned by WellPoint and published in April, only one in four correctly understand an exchange only will provide access to health insurance.
Further misconceptions about the exchanges among respondents include that they will provide access to disability insurance, 65 percent; life insurance, 52 percent; homeowners insurance, 34 percent; auto insurance, 24 percent; and travel insurance, 11 percent.
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The latest WellPoint survey is further proof of consumer confusion regarding the exchanges—or about the law in general.
A poll from the Kaiser Family Foundation, also conducted in April, found that only about 60 percent of Americans believed that the law remained in place and was being implemented.
There doesn't appear to have been any inquiry yet as to how these mistaken notions arise, or into how many believe they will be able to conduct online dating through the exchanges.
In fact, the exchanges are being set up by most states, through which residents will gain access to health coverage, and where they can already get information about the procedure. The federal government is handling that process in the states that have rejected participation. Open enrollment will take place between October 1 and March 31, and coverage can begin January 1, 2014. Individuals who refuse to enroll, unless they are exempt, will have to pay a yearly penalty to the federal government, as well as be responsible for covering all their own medical bills.
Besides the individual state exchanges, consumer information about PPACA implementation is readily available and widespread. But despite the very unusual fact that this law has a direct effect on everyone, and will require that action be taken by each adult citizen, and soon, or a penalty imposed, there is evidence that relatively few are making the effort to become accurately informed.
HealthCare.gov and its 24-hour call center, launched by the U.S. Department of Health and Human Services in June, is just one official source of information. There is also a Spanish language version, CuidadoDeSalud.gov. Both sites are linked to Twitter, Facebook and YouTube.
When the website was launched, a press release quoted Department Secretary Kathleen Sebelius saying, "The new website and toll-free number have a simple mission: to make sure every American who needs health coverage has the information they need to make choices that are right for themselves and their families—or their businesses."
A government spokesperson said this week that HealthCare.gov has been visited "over a million times." The YouTube channel, which includes 92 videos in both languages, counted around 590,000 views since its launch in January 2011.
There are more than 240.1 million adults in theUnited States, and greater than seven in 10 households have a computer with internet access, according to the U.S. Census Bureau.
By comparison, a single video of a purported UFO sighting in Peru, uploaded to YouTube in January 2011, has been viewed more that 7.1 million times since.
But if no one is listening, it's not for lack of a message. Many other government websites feature information about the health exchanges, and links to HealthCare.gov.
There are now myriad easily accessible sources of consumer information about the exchanges. It remains to be seen if that means the public is growing better informed about the process, and whether fewer may expect to purchase coverage for their pets along with their own.
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