A big proportion of health insurance brokers and agents are unwilling to sit on the sidelines when the public exchanges go live. They instead want to help sell (and explain) coverage through them.
A new survey of 600 health agents from the National Association of Insurance and Financial Advisors found that 56 percent expect to sell exchange plans this fall under the Patient Protection and Affordable Care Act.
About 54 percent of the NAIFA health agent members who participated in the survey live in states where the Centers for Medicare & Medicaid Services is running the exchange program.
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Allison Bell
Allison Bell, a senior reporter at ThinkAdvisor and BenefitsPRO, previously was an associate editor at National Underwriter Life & Health. She has a bachelor's degree in economics from Washington University in St. Louis and a master's degree in journalism from the Medill School of Journalism at Northwestern University. She can be reached through X at @Think_Allison.
