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PPACA delivers boost to Vertafore

The company, whose software products are used by more than 20,000 insurance brokerages, carriers and agents, finds that the PPACA can be good for business.

By Gina Binole | Updated on September 26, 2013

However you feel about the Patient Protection and Affordable Care Act, there’s no denying it has served as a catalyst for changes in the health insurance marketplace. Vertafore, a Washington state-based firm, is helping employee benefits brokers and their agencies better meet the changes and challenges brought on by reform with the latest technology.

“We started getting a lot of interest in 2010, 2011, after the passage (of the PPACA). In the beginning, I’d say it was fear-based,” said Brent Rineck, Vertafore’s vice president for product management in benefits and health care.

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