The Thanksgiving holiday may have gobbled up sales energy at Maryland Health Connection.
Managers of the state-based exchange said 734 consumers enrolled in qualified health plans, or commercial plans, through their system during the week that ended Nov. 30.
QHP enrollment was higher than the weekly average of about 380 for the previous eight weeks but lower than the total of 771 recorded during the week before.
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The exchange signed 1,803 people up for Medicaid plans, down from 1,884 the previous week. The weekly exchange Medicaid enrollment average has been about 1,440.
Only 4,933 residents created new exchange accounts, down from 5,945 the previous week, and down from a weekly average of about 8,130.
Meanwhile, in Utah – a state that's running its own Small Business Health Options Program exchange but letting the U.S. Department of Health and Human Services HealthCare.gov system handle individual sales – the number of small-group coverage plan buyers increased to 10 during the month that ended Dec. 13, up from two the previous month and a range of five to 10 sales for the period from July through October.
During the period that ended in mid-November, Utah's Avenue H exchange enrolled just 13 percent of the small groups that submitted applications for coverage.
The conversion rate rose to 23 percent for the latest month, which is closer to conversion rates of 25 percent to 41 percent the exchange was reporting this summer.
Only 38 percent of the small groups that have bought Avenue H coverage since January had health plans in place before they signed up for the exchange program, exchange managers say.
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Allison Bell
Allison Bell, a senior reporter at ThinkAdvisor and BenefitsPRO, previously was an associate editor at National Underwriter Life & Health. She has a bachelor's degree in economics from Washington University in St. Louis and a master's degree in journalism from the Medill School of Journalism at Northwestern University. She can be reached through X at @Think_Allison.
