I stumbled across my obituary recently. Well, it wasn't mine exactly. Still, it was a little eerie reading about this other Brian Hicks, born in April and an avid reader and a writer—just like me. He was a brother, uncle, even had a career in sales—just like me. He was obviously dearly loved—just like I hope to be.
But he was five years younger. That's obviously way too soon, and it got me thinking: If I left this life today, what would my obituary say? What about yours? I know very little about anything, but this I do know: Your obituary is going to get written one day. And if you're like me, you're still vain enough to want to ensure your family doesn't have to lie to make you look good.
But that's harder than it sounds.
There are two kinds of benefits salespeople: Those who take the work way too seriously and those who don't take it seriously enough. I find myself in the former camp. Great for production; not so great for the family.
Here's what I mean. It's not enough to hit No. 1. You have to stay there. And to me, it's not about the pressure to maintain. It's about where your focus is. If you're a sales manager or top salesperson, you know that you never live in the moment. Your focus is always on next month, next quarter, next year.
But one day we realize we're not enjoying today because we're always thinking about tomorrow. We tell our kids tht we'll go to Disney World after this contest is over or after open enrollment season is done, or after, after, after… There's always another “after.”
I once delivered a claim check to a 46-year-old schoolteacher who'd been diagnosed with cancer. Her policy paid a large sum. She told me she and her husband had planned to take a cruise after she retired but were now using some of the claim money to take the trip before she started chemo. “It dawned on me,” she said, “I might not be here when I retire.” So they went on the cruise and created some memories.
How about we try a new “after” today: After you finish reading this, hop over to Stubhub or Expedia and start making memories instead of excuses. When we bump in to each other in heaven we can compare obituaries and see if we got it right.
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