Arizona Governor Jan Brewer.

Feb. 25 (Bloomberg) — Companies from Apple Inc. to American Airlines Group Inc. called on Arizona Governor Jan Brewer to veto a bill allowing businesses to refuse service on religious grounds, a measure that opponents say is meant to allow discrimination against gays.

The measure passed last week prompted tourists to cancel reservations and companies to say they would locate elsewhere if it became law. The bill threatens to reverse an economic recovery in a state among those hardest hit by the housing crash, opponents said, and to cement a reputation fostered by a 2010 anti-immigration law and a fight in the 1990s over celebrating the Martin Luther King holiday.

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