It sounds counterintuitive, but a Fidelity Investments survey indicates that 43 percent of workers weigh employer matching funds in their 401(k)s so heavily that they'd accept lower pay so long as it came with a higher match. 

The survey highlighted the fact that employees feel employer contributions such as matching funds or profit-sharing are one of the most important parts of a benefits package. It also showed that only 13 percent of workers were willing to consider a job that came with no company match, even if the pay were higher. 

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