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Big Brother will arrive by 2022 with employee blessing

Many employees will be willing to trade privacy at work for job security, according to a report from PricewaterhouseCoopers.

By Dan Cook | Updated on August 18, 2014
A third of young people would be happy for their employer to have access to their social media profiles in return for job security. Photo: Associated Press

Sometimes researchers just like to have fun. Witness the brightly packaged and imaginative report by PricewaterhouseCoopers, The Future of Work: A Journey to 2022.

The consulting giant has undertaken a massive global study to see where employers, employees and HR professionals think the work is headed. The report breaks out three types of emerging companies — big ones with lots of internal controls, dubbed “blue;” environmentally conscious ones dubbed — guess what? — green; and an orange category of smaller, faster, looser companies that will break the mold of the traditional corporate image.

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Dan Cook

Dan Cook

Dan Cook is a journalist and communications consultant based in Portland, OR. During his journalism career he has been a reporter and editor for a variety of media companies, including American Lawyer Media, BusinessWeek, Newhouse Newspapers, Knight-Ridder, Time Inc., and Reuters. He specializes in health care and insurance related coverage for BenefitsPRO.

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