Sometimes being on top can be your biggest weakness.
It makes you content, slow and everyone's target. Just like in King of the Hill – you're either lost in the crowd or have everyone against you. And it's a quick slide down.
A full decade before the iPad, Microsoft introduced a tablet computer. By all rights, it should have dominated the market. Microsoft practically ruled the world at the time. But its poor design – including its weight – and poor user interface relegated it to niche status.
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