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Consumers aren't smart health care shoppers

Most consumers agree its a good idea to shop for the best deal before taking action on their health. Bu most never follow through on it.

By Alan Goforth | Updated on March 26, 2015
iStock.

Most consumers agree it’s a good idea to shop for the best deal before taking action on their health. But most never follow through on it.

A study this month by HealthMine in Dallas confirms this disconnect. More than 560 consumers with company-sponsored plans were surveyed. Sixty-four percent of respondents say they don’t price shop, although 86 percent believe it’s important. However, it might not be fair to place all the blame on consumers. Fifty-seven percent also say it’s difficult to understand their health information and/or actions needed to improve their health. 

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