Need more proof that the Patient Protection and Affordable Care Act is having widespread impact on the American public? A study that sorted demand by zip code tells us that 99 percent of U.S. zip codes showed an increase in exchange plan selection this year over last.
One slice of this study by HealthPocket that's worth a closer look is the 50 zip codes that showed a decrease in plan selection. Of those, 41 were Detroit zip codes, suggesting that the Motor City somehow missed the massive second-year health insurance marketing blitz unleashed by the White House.
Complete your profile to continue reading and get FREE access to BenefitsPRO, part of your ALM digital membership.
Your access to unlimited BenefitsPRO content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Breaking benefits news and analysis, on-site and via our newsletters and custom alerts
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical converage of the property casualty insurance and financial advisory markets on our other ALM sites, PropertyCasualty360 and ThinkAdvisor
Already have an account? Sign In Now
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.
Dan Cook
Dan Cook is a journalist and communications consultant based in Portland, OR. During his journalism career he has been a reporter and editor for a variety of media companies, including American Lawyer Media, BusinessWeek, Newhouse Newspapers, Knight-Ridder, Time Inc., and Reuters. He specializes in health care and insurance related coverage for BenefitsPRO.
