Reminding employees to take a summer vacation may be great for your company’s bottom line, HR experts say. Increasing flex time over the summer and encouraging employees to take vacation time can have a significant payoff for employers because it allows workers to get re-energized and return to work more engaged and productive.

Although the idea of “summer hours” is an old one, it is increasingly in fashion, and employers are also looking at other ways of helping employees recharge their batteries and spend time with families during the summer months. Some companies are even sitting down with employees and encouraging them to take vacation time—something that would have been unusual just a few years ago.

“We know the amount of vacation time that goes unused in this country is enormous,” says Kyra Cavanaugh, president of Life Meets Work, a Park Ridge, Illinois-based consulting firm.

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