They say money talks. If so, it might say to Americans, “Don’t be afraid of me! I’m here to help!”
Maybe, if money could also read and saw the results of a survey by Lincoln Financial. The results, distilled from input from more than 2,500 U.S. adults, shows that more Americans are essentially gripped by fear of money than are comfortable with their relationship to it. But even more fascinating is the nearly one-quarter of respondents who don’t even know how they think about money. That seems like fear disguised as denial.
The survey was designed to tease out differences in attitude toward money among everyone’s three favorite generational groups: millennials, Gen Xers and boomers. In fact, the three groups weren’t as far apart in their responses as one might have imagined. When compared to overall responses, they were surprisingly in alignment.
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Dan Cook
Dan Cook is a journalist and communications consultant based in Portland, OR. During his journalism career he has been a reporter and editor for a variety of media companies, including American Lawyer Media, BusinessWeek, Newhouse Newspapers, Knight-Ridder, Time Inc., and Reuters. He specializes in health care and insurance related coverage for BenefitsPRO.
