Nearly 4 million 401(k) callers flood Fidelity as market dives

The first 4 business days of 2016, which were also painful on Wall Street, saw millions of 401(k) participants calling Fidelity. T. Rowe Price also saw many calls from nervous investors.

By Rebecca Greenfield | Updated on January 21, 2016

(Bloomberg) — It’s like rubbernecking after a car accident: The market sinks dramatically, as it has for most of 2016, and virtually everyone with a 401(k) plan suddenly can’t look away from the wreckage.

As key indexes first started going south earlier this month, almost 4 million people contacted Fidelity on January 4 alone, either online or by phone, to check on their retirement savings.

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