More than one-third of all employers expect to add permanent, full-time employees this year the most promising forecast since 2006 according to the 2015 CareerBuilder U.S. Job Forecast.*
What does that mean? Hiring top-tier talent will be more competitive than it has been in nearly a decade.
“As hiring demands accelerate, employers will need to offer more competitive salaries and benefits if they want to hire the most sought-after candidates and keep their best workers,” said Matt Ferguson, president and CEO of CareerBuilder.
All other offers being equal, an employee may choose one employer over another based largely on the benefits packages offered. Making sure your company stands out from the crowd is more important than ever before and can come down to the health care, vacation time, retirement, and additional voluntary benefits you (do or don’t) offer.
Consider alternative benefits to create interest
Pet insurance. Wellness programs. Legal insurance. What do these all have in common? They’re unique benefits that can address a large portion of your employee population – and make you the employer of choice for top candidates.
Take legal insurance for example. We all know that the world is becoming increasingly complex from a legal standpoint. I don’t know about you, but even thinking about hiring an attorney gives me a sudden rush of anxiety. It can be the same for your employees. They may be asking, “How do I find a good attorney? How much will it cost? Can I even afford it?” The affordability and ease of access to legal insurance puts this anxiety to rest. This is sure to resonate with current and prospective employees.
To be an employer of choice in today’s market takes a unique approach – and one that should include unique benefits. By offering a strong benefits package – one that could include wellness, legal or pet insurance – you can have the competitive edge you need to attract, engage and retain top talent.
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