Speaking at the Benefits Selling Expo is an exciting way to showcase the success stories of our partners and how they have been able to help their clients save money. The financial burden of health care leans heavily on employers and employees alike. Employers are looking for low-cost solutions to offset increasing premiums, which has ultimately led them to offer employees high-deductible health plans with HSAs.
Products such as Teladoc with a $0 consult fee, Health Advocate, or dental, vision, and pharmacy can help employees save on out-of-pocket expenses while driving claims off the group's policy. For around $5 to $10 per employee per month, employers can save money by reducing their claims experience while giving back to their employees.
The basics
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The most unique aspect of non-insured programs is the ability to package many different products into one customizable package. This allows brokers to build a completely unique offering to fit the needs of their clients. With private label programs, brokers enjoy brand recognition and less administration than going directly to vendors.
All benefits are provided on one card with one number to call and one website to visit for ease of use. Numerous testimonials reveal members renew at a rate of 80 percent to 90 percent each year because the benefits work.
Value to brokers
Towers Watson estimates that by 2018, 90 percent of employers will be offering a telehealth benefit to their employees. If clients haven't already asked for it, they are going to. It's imperative for brokers to anticipate the question and add this increasingly popular product to their portfolio.
Beyond telehealth, non-insured benefits provide a wide range of benefits for brokers — diversifying their offerings, creating additional revenue, and adding value to customer relationships.
Value to employers
According to the annual Aflac Workforces Report for Brokers, employers need brokers now more than ever to help navigate all their options. It is vital to research and find the right solution, product, and partner based on the needs of your clients. It's never a one-size-fits-all approach.
Non-insured benefits are a great way to tailor solutions to clients within budget. Implementing this type of benefit program allows employers to reduce health care spending, improve claims experience, create educated health care consumers, lower absenteeism, and retain employees.
Value to employees
According to a Health Research Institute study, consumers want convenient, less costly health care options and greater price transparency. Non-insured benefits such as telehealth give employees convenient ways to access health care. Health advocacy programs empower employees to make educated health care decisions.
Customer case study
The second part of our session will feature Clint Schwab, vice president and agency director of American Fidelity Assurance Company. As an insurance agent, Clint has a unique perspective on implementing a non-insured program. He will speak first-hand to the value of this program, best practices, and the implementation process.
Join Us!
Benefits Selling Expo has always been a hub for innovative discussions with emerging products and our speaker session will fit this theme. If you want to learn about a new and exciting product to share with your clients, come to our session!
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