Where others are crying failure and leaving the marketplace, Anthem has not only gained customers under the Patient Protection and Affordable Care Act (PPACA) and plans to stick with the program.
According to Forbes, although other companies claim not to have been so fortunate — UnitedHealth Group, for instance, is dropping out of all but a few exchanges — Anthem sees opportunity beckoning. After a year of growth — not only were its earnings better than expected, but it added 1 million new customers since the end of last year, 184,000 of whom were Obamacare enrollees — the company expects to do even better next year, particularly if its planned merger with Cigna gets the green light.
Anthem’s Blue Cross and Blue Shield brand is selling in 14 states, and the company expects to remain in those markets next year. Joe Swedish, Anthem’s chairman, was quoted as saying in an analyst conference call, “I think a sustainable model can be built … This remains a dynamic marketplace. Over time, we do believe we are well positioned for sustained growth.”
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