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Employee benefits tools: YouTube series, apps, fertility, billing & more

From a financial wellness video series for millennials to fertility services and apps for employees, the benefits and retirement/financial industry continues to surprise.

By Caroline Marwitz | Updated on February 05, 2018
From a financial wellness video series for millennials to fertility services and apps for employees, the benefits and retirement/financial industry continues to surprise. (Photo: Shutterstock)

Mobile banking startup Varo Money recently debuted “Money Diaries,” a series of videos that looks at the lives and financial issues of its core customers—ambitious, professional millennials. The short, documentary-style videos will explore their passions and how their relationship with money shapes their life decisions. The series will launch with short episodes about Bella Livingstone, a pastry chef who has created the life she wants to live with little help from anyone. Bella’s story debuts on Varo’s YouTube channel on January 31, 2018, and new episodes will be released twice a month.

Capital Preferences, a behavioral economics, decision science and financial technology firm, announced the launch of TrueProfile.com – and its first product, TrueProfile Risk Essentials. The product helps financial advisors see what clients do with their money using the power of gamification and behavioral economics. It can calculate an individual’s tolerance of risk, loss aversion and decision-making consistency with statistical confidence, and then rank an advisor’s range of asset allocation models using a FitScore. See TrueProfile.

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