Though adoption has been slow in the health care industry, Reid Rasmussen of freshbenies says "smart machines" at work are coming. (Image: Shutterstock)
Technology, such as machine learning and artificial intelligence, keeps getting smarter and smarter, according to Reid Rasmussen, cofounder and CEO of freshbenies. Speaking yesterday at the 2018 BenefitsPRO Broker Expo, Rasmussen said one of the best examples of machine learning is the use of spam filters.
"It's the single biggest way that all of our lives have been improved in recent decades and it's all due to machine learning," Rasmussen said. "Perhaps it's because of where the email came from or it could be the phrases or words within the message" that causes it to get kicked out.
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