How to “retail-ize” health care and free the unicorns – with Eric Haberichter

We have been talking about consumers in health care since the turn of the century, but real health care consumers — in the true sense of the word — are still apparently hanging out at the unicorn farm somewhere far away. Eric Haberichter, co-founder at Access Healthnet, knows why, and is working hard at creating a consumer environment in health care that approximates our consumer engagements in every other industry.