man's hand holding a rising arrow Cerulli's survey of target-date managers shows that 70 percent now offer a CIT version of target-date mutual funds, with 26 percent of managers not requiring a minimum asset investment. (Photo: Getty)

Plan sponsors are moving 401(k) assets from traditional mutual funds to collective investment trusts at a record clip, according to analysis by Cerulli Associates.

Assets in CITs now account for a quarter of the $5.5 trillion 401(k) market. Historically, CITs have represented about 20 percent of the 401(k) market.

The considerable gain in market share has been paced by the adoption of target-date funds in CIT form, as more sponsors are moving from traditional mutual funds to CITs in an attempt to bring investment management fees down.

Between 2015 and 2017, target-date CIT assets increased by almost 85 percent. Meanwhile, assets in traditional mutual fund TDFs increased by 45 percent in the same time, according to research published in the third quarter edition of The Cerulli Edge—U.S. Retirement Edition.

Defined contribution market analysts have called the current movement from traditional mutual funds to CITs for years, as plan sponsors came under increasing regulatory, legal, and market pressures to bring participants' cost to invest in a 401(k) down.

CIT investments are available to investors through qualified retirement plans, and not to the retail market. They are not regulated by the Securities and Exchange Commission, but rather by state banking regulators or the Office of the Comptroller of Currency.

Because they are not offered to the retail market, CITs bear lower operational costs by not advertising to retail investors.

That also translates to fewer investment prospectuses that have to be disseminated, another way CITs shed overhead costs to bring management fees down.

As sponsors have driven the demand for lower management fees, more traditional fund companies have rolled out CIT options. Traditionally, minimum investment requirements limited CIT adoption mostly to the large plan market. But in recent years, more trust managers have lowered or eliminated minimum investment requirements, opening up new opportunities for sponsors of mid-sized and even small plans.

Cerulli's survey of target-date managers shows that 70 percent now offer a CIT version of target-date mutual funds, with 26 percent of managers not requiring a minimum asset investment.

When minimum investments are required by asset managers, the limits range from $1 million in assets to $250 million. Some managers base the minimum on total plan assets; others on target-date assets in a plan, Cerulli says.

Nine of the largest CIT providers have rolled out a trust target-date line. Vanguard's CIT target-date series is the largest, with $241 billion in assets, followed by BlackRock's series, which held nearly $145 billion by the end of 2017.

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Nick Thornton

Nick Thornton is a financial writer covering retirement and health care issues for BenefitsPRO and ALM Media. He greatly enjoys learning from the vast minds in the legal, academic, advisory and money management communities when covering the retirement space. He's also written on international marketing trends, financial institution risk management, defense and energy issues, the restaurant industry in New York City, surfing, cigars, rum, travel, and fishing. When not writing, he's pushing into some land or water.