Last year, hospitals nationwide spent more than $450 million on advertising, following a surge between 2011 and 2015, during which time hospitals and health systems upped their ad spending by 41 percent. (Photo: Shutterstock)
The scene is shadowy, and the background music foreboding. On the TV screen, a stream of beleaguered humans stand in an unending line.
“If you're waiting patiently for a liver transplant, it could cost you your life,” warns the narrator.
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