The good news is, U.S. consumers may be taking wellness more seriously.
The bad news: Advisors might be competing for consumers' attention with people who have a strong opinion about whether spaghetti is suitable for people who need to lose weight.
The consumer insights team at Allianz Life Insurance Company of North America has included data hinting at that possibility in a summary of results from a recent online survey of 1,278 U.S. residents ages 18 and older.
One of the questions was about which professionals the participants would most like to see in 2019, if they had free access to those professionals. Participants could identify two types of professionals they most wanted to see.
Financial professionals were at the top: 43% of the participants said they would like to talk to financial professionals.
But financial professionals also tied for first with nutritionists, with 43% of the participants interested in getting professional help with diet.
Here are the “want to see” ratings for three other types of professionals:
- Personal trainers: 35%.
- Lawyers: 31%.
- Therapists: 30%.
READ MORE:
Complete your profile to continue reading and get FREE access to BenefitsPRO, part of your ALM digital membership.
Your access to unlimited BenefitsPRO content isn’t changing.
Once you are an ALM digital member, you’ll receive:
- Breaking benefits news and analysis, on-site and via our newsletters and custom alerts
- Educational webcasts, white papers, and ebooks from industry thought leaders
- Critical converage of the property casualty insurance and financial advisory markets on our other ALM sites, PropertyCasualty360 and ThinkAdvisor
Already have an account? Sign In Now
© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.