Growing up in the shadow of the 2008 market crash and the recession has affected millennials' financial concerns, investing habits and future earnings potential.
Millennials with investable assets of $100,000 or more have needs that it behooves financial advisors to take note of if they want them as clients, according to a special report from the annual Advisor Authority Study commissioned by Nationwide Advisory Solutions, formerly Jefferson National.
“Year over year, RIAs and fee-based advisors say that adding new clients is the number-one driver of profitability, and millennials are a prime target,” Craig Hawley, head of Nationwide Advisory Solutions, said in a statement. “But this generation faces distinct challenges and fosters unique preferences — which advisors must understand in order to build productive relationships.”
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