HealthCare.gov on Dec. 16 (Credit: Centers for Medicare and Medicaid Services)

Managers of most of America's public, web-based supermarkets for health insurance are letting consumers sign up for individual and family major medical coverage after the widely publicized Dec. 15 deadline.

The drafters of the Affordable Care Act created the ACA public exchange system to give consumers an easy way to shop for health coverage from ordinary commercial health insurers, and to distribute ACA premium tax credit subsidies.

The team that runs the biggest ACA public exchange program — HealthCare.gov — announced earlier this year that the "open enrollment period" for 2020 coverage, or time when consumers can sign up for individual and family coverage without showing that they have what the government classifies as a good reason to be shopping for coverage, would run from Nov. 1 through Dec. 15.

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Allison Bell

Allison Bell, a senior reporter at ThinkAdvisor and BenefitsPRO, previously was an associate editor at National Underwriter Life & Health. She has a bachelor's degree in economics from Washington University in St. Louis and a master's degree in journalism from the Medill School of Journalism at Northwestern University. She can be reached through X at @Think_Allison.