When are alternative funding arrangements the right choice?

Across the U.S., CFOs, HR directors and CEOs at companies of all sizes are grappling with what to do in the face of unsustainable health insurance…

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Across the U.S., CFOs, HR directors and CEOs at companies of all sizes are grappling with what to do in the face of unsustainable health insurance program cost increases. After all, how do you budget for seemingly endless annual premium rate hikes that typically range from a “low” of 7 percent to upwards of 12 percent and beyond? We are not talking small dollars here—a 10 percent renewal increase could represent a six-digit increase in overall premiums. When does it become unsustainable? Many will say the answer is yesterday.

There are multiple reasons why annual increases in the cost of medical care persistently outpace general inflation, and why there appears to be no end in sight. The ongoing emergence of groundbreaking gene therapies, specialty drugs and innovative cancer treatments, together with the increasing power of providers (e.g., via hospital mergers), will continue to put pressure on insurers to pass along the resulting higher health insurance costs to employers.

Related: Wanted: More health care competition

A recent headline in the Washington Post, “FDA approves a gene therapy that is the most expensive drug in the world,” perfectly underscores the situation. The gene therapy, called Zolgensma, comes with a $2.1 million price tag to treat spinal muscular atrophy.

The undeniable reality is that health care costs will continue to rise for employers. You can increase deductibles, copays, coinsurance, etc., but those are all only temporary fixes, and most are no longer viable in a time of full employment.

That said, there are alternative funding solutions that should be explored to help employers better manage this expense and, ultimately, provide the transparency and tools required to help stabilize these costs.

The rising popularity of alternative funding solutions

The cost of a traditional employee health insurance program is truly ominous for most organizations; it typically ranks in the top three expenditures of an organization’s overall budget. In fact, Starbucks spends more on health care than they do on coffee beans.

Thus, it comes as no surprise that alternative funding solutions, which enable employers to have more control over the cost of their health care program, have increasingly gained in popularity over the past decade, initially with larger organizations.

According to the Kaiser 2018 Employer Health Benefits Survey, as of 2018, 87 percent of covered workers in firms with 1,000 to 4,999 workers and 91 percent of covered workers in firms with 5,000 or more workers were in self-funded plans.

Somewhat surprisingly, mid-sized companies (those with 100 to 499 employees) haven’t taken to self-insurance so readily. Still, the percentage of smaller organizations that are moving towards self-funding is on the rise, from 25.3 percent in 2011 to 30.1 percent in 2015, according to the most recent data available from the Washington, D.C.-based Employee Benefits Research Institute.

An employee benefits captive is often the most attractive alternative funding option for these mid-sized and smaller organizations, because this self-funding approach places multiple employers together in a collective risk-sharing arrangement. If administrated effectively, a captive should reduce risk and volatility for the participating employers, help reduce the financial impact of any unexpectedly large medical claims, and provide employers with useful information to manage their program.

In the words of management guru Peter Drucker, “You can’t manage what you can’t measure.”

Whether an employer chooses a captive or to wholly self-fund their benefits, stop-loss insurance plays a crucial role in protecting their company against high-cost claims. This product provides essential protection against catastrophic or unpredictable losses, and so it is critical for employers to understand how this component works and the potential long-term impact on their self-funded plan.

Most companies that decide to self-insure do so not only to escape the rising cost of health care premiums, but also to gain program transparency. Some advantages of self-funding include:

Despite these opportunities and more, there is still a substantial majority of mid-sized companies that have not made the switch to a self-funded or captive model.

Why haven’t more employers explored alternative funding arrangements?

There are several key factors that hold many smaller organizations back from making the self-funding decision, including an increased level of financial risk, known ongoing large claims in their fully insured program, and the requirement for the leadership to be actively involved in the health of their workforce.

Here are some real-life scenarios that could occur with a self-insurance program that is not properly designed, executed or managed:

Larger companies typically have the financial wherewithal to sustain events like these: a brutal claims year, a substantial stop-loss insurance rate increase, medical lasering of one or more employees. However, mid-size and smaller organizations generally do not have the cash flow to absorb even one of these unforeseen hits to their budget.

Inevitably, more risk shifts to the employer with an alternative funding model. And so it may be that staying with a traditional health insurance provider plan is the right option for certain companies today. However, if you think that in the long-term, a self-funded or captive model might make more sense for certain clients, then the key is to start planning now.

As employers explore and implement alternative funding options, it is critical to work with an employee benefits resource with the experience to address this strategic shift from every angle. This firm must have the knowledge to assist in taking advantage of the cost-containment rewards and other benefits that a self-insured strategy offers, while also being able to support the company in putting a long-term strategy in place that minimizes financial and liability risks. In addition, even before the employer moves to a self-funded or captive model, this firm should be providing guidance and rolling out a game plan on how to advance a culture of health and wellness in the organization.

What employers should expect from their broker

Moving towards an alternative funding model is an excellent way for mid-sized companies to better manage their health insurance costs. However, hiring the wrong broker on this journey can quickly derail the company and its budget. Instead, they’ll want to collaborate with a benefits resource who can help develop a long-term benefit strategy (3 to 5 years) for the organization that should include these elements:

Selecting a brokerage that will play a key part in the strategic business planning is vital to successfully controlling this critical spend. Employers should also look for this benefits resource to be an expert in self-funded benefits plans, stop-loss contracts and cost-containment programs; and to be knowledgeable about many other alternative risk vehicles.

Most importantly, though, it’s essential to seek out a broker who the employer is confident will commit substantial time and resources to help them evaluate, transition to, and manage the costs and risks of an alternative funding approach.

Ryan Cronan is a client executive in the employee benefits practice group at Fred C. Church. George Lucas, Ph.D. is the director of business development at Fred C. Church.


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