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Website design isn't about making things look pretty—it can be a powerful tool to help employees make better decisions about benefits.
Two professors writing for the Harvard Business Review analyzed how variations in digital design influenced the initial contribution decisions of employees in 401(k) plans, as well as how subscribers allocated their retirement savings among different funds and how U.S. consumers choose health plans.
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Jenna Greene
Jenna Greene is editor of The Litigation Daily and author of the "Daily Dicta" column. She is based in the San Francisco Bay Area and can be reached at [email protected].
