We won't be able to get together in Austin for our 16th annual BenefitsPRO Broker Expo, but that doesn't mean we can't share our ideas and experiences and continue to build our collective wealth of knowledge.
Even before the start of the COVID-1p pandemic, health care has been a highly politicized issue, the stuff of headlines and heated cable news discussions. In addition, a bevy of disruptors, from Amazon and Google to Walmart and Best Buy, have turned their eyes (and money) toward health care. These days, benefits advisors and other professionals in the employee benefits industry are no strangers to the spotlight.
And then, enter coronavirus, which has only hastened the urgency for reform and disruption. The issues employers and their benefits advisors face have not only not gone away, but they've become even more critical. And that's why we decided to forge ahead with this year's BenefitsPRO Broker Expo–in a virtual environment.
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Paul Wilson
Paul Wilson is the editor-in-chief of BenefitsPRO Magazine and BenefitsPRO.com. He has covered the insurance industry for more than a decade, including stints at Retirement Advisor Magazine and ProducersWeb.
