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As we explored in parts one and two, COVID-19 has fundamentally changed the relationship between employer and employee. Employers are looking for help in meeting employee needs and are increasingly turning towards financial wellness solutions to solve that need across health, wealth, and broader benefits.
This trend of thinking more broadly about employee care that includes health, wealth and the broader benefits spectrum will be critical to employers' recovery in the months to come. As more and more financial wellness offerings are introduced into the benefits marketplace, employers will need to evaluate these products and services carefully, especially in regard to financial education. And they will look to retirement plan advisors to help them choose.
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