If the pandemic has taught us anything, it's that you need a backup plan if your business model relies on a one-to-one or face-to-face approach.
When it comes to open enrollment – especially for voluntary benefits – the traditional approach has been face-to-face enrollment meetings or one-on-one phone calls. While these methods may still be considered valid, participants' norms and expectations are changing. Consider that:
- About half the workforce now has a hybrid or remote work schedule, so gathering people together is more challenging – even virtually
- Employee technology habits have changed dramatically, and they're far more apt to jump online and handle tasks themselves.
It's time to expand the toolkit for offering benefits.
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