hand holding piggy bank labeled 529 (Photo: Shutterstock)

Did you know that May is Correct Posture Month? National Asparagus Month? The time of year for National Dance Like a Chicken Day? Neither did I, but out of all of May's fun holidays, the one most relevant to the work I do is 529 Plan Day on 5/29—and I believe this particular day deserves some attention from benefits providers. Here's why:

For families that value education, it can sometimes feel like the financial deck is not stacked in your favor. Every dollar counts as education costs keep rising—along with inflation and volatility in the markets that can make saving for the future feel overwhelming. In 2021, family income and savings covered more than half of college costs, but not all families (just 58%) have a plan to pay for all years of college, according to Sallie Mae.

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