The BenefitsCooldown graphic with Eric Silverman and Ed LigondeHave you ever said no to new business? Join Eric and Ed for a discussion about when and why it can be the best decision to turn down a new group or broker, from not being the best fit to deliver what the client needs, to processes that are too different and would cause stress for back-office servicing teams, to simply overstretching your team's bandwidth to take on a new client.

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