You need a certain number of CE credits to maintain your licensing or credentials. Aside from required CE credits, you may have additional educational opportunities available to you that can give you an advantage over a competing candidate without those qualifications.

Put another way, these opportunities can give you   an advantage over a competing candidate without those qualifications.

Everyone values experience in medical professionals, but there are times when you would prefer a younger doctor to a physician approaching retirement. The rationale is the newer doctor has been trained in the latest medical developments and technology. The experienced doctor may be treating patients and staying in their comfort zone, doing things the way they've always done them. In practice, doctors strive to give the best care available, but this perception can allow you to monetize the value of continuing education in your practice as an agent and benefits professional.

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Bryce Sanders

Bryce Sanders, president of Perceptive Business Solutions Inc., has provided training for the financial services industry on high-net-worth client acquisition since 2001. He trains financial professionals on how to identify prospects within the wealthiest 2%-5% of their market, where to meet and socialize with them, how to talk with wealthy people and develop personal relationships, and how to transform wealthy friends into clients. Bryce spent 14 years with a major financial services firm as a successful financial advisor, two years as a district sales manager and four years as a home office manager. He developed personal relationships within the HNW community through his past involvement as a Trustee of the James A. Michener Art Museum, Board of Associates for the Bucks County Chapter of the Fox Chase Cancer Center, Board of Trustees for Stevens Institute of Technology and as a church lector. Bryce has been published in American City Business Journals, Barrons, InsuranceNewsNet, BenefitsPro, The Register, MDRT Round the Table, MDRT Blog, accountingweb.com, Advisorpedia and Horsesmouth.com. In Canada, his articles have appeared in Wealth Professional. He is the author of the book “Captivating the Wealthy Investor.”