To sum up the workplace changes we've all experienced over the last 2+ years would be nearly impossible, but here at Pets Best and in the pet insurance space in general, there is one word that comes to mind: growth. We've grown into our new roles and hybrid schedules. Many of us have grown our families by bringing home a new puppy or kitten during lockdown. We've grown in the way we communicate and empathize with one another during these trying times. And for an entire generation of young adults, Generation Z has grown up and entered the workforce during a remarkably challenging time.

Born between the late 90's through 2012, Gen Z's formative years were shaped by the effects of several world events, and the eldest members of this generation likely celebrated their tenth birthday the same year that the original iPhone was released.

According to the U.S. Census Bureau, Gen Z makes up 20.3% of the U.S. population today, which is slowly approaching millennials, at 22% of the U.S. population. By 2025, Gen Z is expected to account for 27% of the workforce.